By

Charlie Gunningham

Taking the Plunge

[slideshare id=18390369&style=border:1px solid #CCC;border-width:1px 1px 0;margin-bottom:5px&sc=no] Taking the Plunge! from Charlie Gunningham (A talk I gave this week to a UWA undergrad class, entitled “Taking the Plunge: 10 lessons for entrepreneurs”) 1. Start Up is Easy Starting a business is easy, as it involves buying things. Buying a company name, a domain name, some IT...
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Thoughts on Leaving REIWA

A full version of this post originally appeared in Property Portal Watch … PPT: How long have you been with REIWA? CG: Three years. It’s flown by. Part of me says “hey your job is not over yet!” but then again I suppose I leave something on the table for the next person. PPT: What...
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Pushing the Envelope: the Internet and Australia Post

In 2006, my business school alumni held their annual dinner with then NAB CEO Ahmed Fahour as guest speaker. Not yet in his 40s, the eldest son of Lebanese immigrants, Fahour delivered an inspirational call to action for MBA graduates: “the MBA gets you to the door, but it’s up to you to walk on...
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After 13 years in online real estate

[youtube http://www.youtube.com/watch?v=5BwzEAki4u8] I suppose I must have a 13 year itch. After 13 years in school teaching (3 jobs on 3 separate continents 1986-1999) I knew it was time for a change. Strangely, after a similar amount of time in online real estate (2 jobs, coFounder of aussiehome.com then reiwa.com Executive manager, 1999-2013) I also...
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GeoRabble

I attended my first GeoRabble the other day, a kind of BarCamp for GIS geeks (mapping technology folk). I’ve always loved maps, from my early days at school poring over the intricate Ordnance Survey maps (“what’s the distance from the post office to the school house Gunningham?”). Set upstairs at the Leederville Hotel, attendees get...
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Start Me Up (in 43 hours)

Just spent an amazing weekend down at SpaceCubed in the city with 100 start up crazies, various organisers, mentors, pitch coaches and sundry other folk. Even the Lord Mayor was there at the outset on Friday night wishing us well. Yes, StartUp Weekend Perth 2 has just concluded, 6 months after the first ever attempt...
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Clicks converts to Bricks

A typical story I think… Aiming to buy some electrical goods, I took to the Internet to do some window shopping and check prices. Once there, I was impressed by the well thought out search engine and ease of use, such that I thought “why not buy online and have it delivered?” So I started...
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How to Promote your business

Don’t believe someone else can speak to your customers or audience better than you can. You know your business inside out. That’s why social media is such a godsend. The customer is saying “tell us something, and then we might speak back”.Yet too much is business talk is one way. Getting your message out. Interrupting. ...
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Run every business like a StartUp

Run every business like a startup … the secret is how to keep that buzz, hunger and excitement going. Too many businesses are just dead boring. Going through the motions. Budgets and meetings. Political workplaces. Them and us. The thrill has gone. The edge has gone. It was there at the beginning, why must it...
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Ten Tips on building and promoting your App

1.Mobile is a marketing medium, that’s it. It’s a priority because it gets results, which you need to measure – does it generate leads, get more listings, branding, improve custom service? 2.Your app will brand you like nothing else around at the moment – more than QR codes or SMS databases; an app says much...
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