[slideshare id=21931922&style=border:1px solid #CCC;border-width:1px 1px 0;margin-bottom:5px&sc=no] Click the presentation above to watch 20 quick slides on how to publicise your new business. Chock full of advice and examples from my experience with aussiehome.com. Some tips: it’s not sizzle, it about a single, clear message (e.g. Apple’s “Think Different”) people don’t listen anymore, but that’s OK,...Read More
Tweet Three years ago I wrote one of my first ever posts, ” Trend for 2010: it’s mobile stoopid!” Later that year the iPad was launched and the trend to mobile stepped up another level. Consider these stats: * Australia – 14th in list of countries in the number of smartphone subscribers (16m) = 50%...Read More
[slideshare id=18390369&style=border:1px solid #CCC;border-width:1px 1px 0;margin-bottom:5px&sc=no] Taking the Plunge! from Charlie Gunningham (A talk I gave this week to a UWA undergrad class, entitled “Taking the Plunge: 10 lessons for entrepreneurs”) 1. Start Up is Easy Starting a business is easy, as it involves buying things. Buying a company name, a domain name, some IT...Read More
A full version of this post originally appeared in Property Portal Watch … PPT: How long have you been with REIWA? CG: Three years. It’s flown by. Part of me says “hey your job is not over yet!” but then again I suppose I leave something on the table for the next person. PPT: What...Read More
In 2006, my business school alumni held their annual dinner with then NAB CEO Ahmed Fahour as guest speaker. Not yet in his 40s, the eldest son of Lebanese immigrants, Fahour delivered an inspirational call to action for MBA graduates: “the MBA gets you to the door, but it’s up to you to walk on...Read More
[youtube http://www.youtube.com/watch?v=5BwzEAki4u8] I suppose I must have a 13 year itch. After 13 years in school teaching (3 jobs on 3 separate continents 1986-1999) I knew it was time for a change. Strangely, after a similar amount of time in online real estate (2 jobs, coFounder of aussiehome.com then reiwa.com Executive manager, 1999-2013) I also...Read More
I attended my first GeoRabble the other day, a kind of BarCamp for GIS geeks (mapping technology folk). I’ve always loved maps, from my early days at school poring over the intricate Ordnance Survey maps (“what’s the distance from the post office to the school house Gunningham?”). Set upstairs at the Leederville Hotel, attendees get...Read More
Just spent an amazing weekend down at SpaceCubed in the city with 100 start up crazies, various organisers, mentors, pitch coaches and sundry other folk. Even the Lord Mayor was there at the outset on Friday night wishing us well. Yes, StartUp Weekend Perth 2 has just concluded, 6 months after the first ever attempt...Read More
A typical story I think… Aiming to buy some electrical goods, I took to the Internet to do some window shopping and check prices. Once there, I was impressed by the well thought out search engine and ease of use, such that I thought “why not buy online and have it delivered?” So I started...Read More
Today, I am attending the TEDxPerth – the first TED talk of its type in Perth, a series of thought provoking talks under the banner “ideas worth spreading”. Here are my notes of Andrew Jaspan’s talk – and an innovative idea to preserve journalism. Hello, I am a recovering journalist. Journalism is dying, and we...Read More