Category

transformation

This for starters

[tweetmeme source=”ChazGunningham” only_single=false]Is Perth a good place for startups? The jury’s out on this one, with some folks at the recent StartUp Weekend launch saying “absolutely” and yet others decrying Perth’s lack of funding and big win examples. It’s certainly true that there are some cool start ups here in WA, with Discovr being a very...
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The Internet is not free

[tweetmeme source=”ChazGunningham” only_single=false] The Internet is not free. Not only is this a truism, it is in fact a good thing. If an ebusiness (any business) is to last, it has to create value, and if it creates value, people will pay for that value. Deliver this value in a profitable manner, and you are...
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SEO 101 – Do your Title Tag!!!

[tweetmeme source=”ChazGunningham” only_single=false] A decade or so ago I was whiling away an empty moment copying and pasting pieces of text from my company’s home page into Google, and seeing if it was being picked up. I took the first phrase of the welcome text (which was placed top left) into the search engine and Google...
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The latest on online retailing

TV was supposed to kill cinema, so was the VCR, so was DVD, so was online and downloading movies. Yet cinema has survived, and in fact has thrived. I walked over the park to our local cinema this morning and watched as my children were enthralled in the latest Pixar offering. Now there’s a clever...
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Are we living in a Panopticon?

In the late eighteenth century, the English philosopher Jeremy Bentham devised a circular building that allowed the observers in an institution to keep an eye on the inmates without the inmates knowing when (and if) they were being observed. The design was a circular structure with a tall central tower. He called it a Panopticon,...
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Twictionary – the language of Twitter

Formed in 2006, courted by Microsoft, Google and Facebook (but, so far, thwarted), Twitter is the brain-crunchingly simple service that at the same theme, makes no sense and makes perfect sense. On the one hand, what is the point of these short bursts of text (140 character max), SMS-like, that appear all over the place?...
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Aye Aye ‘Net

Two years ago we had our official launch of the WA Internet Business Association (eGroup) and we were casting around for an inspirational speaker. As the inaugural President, I had one name on my list, the CEO of iiNet, Michael Malone. Anyone in WA would know of his company, that seemed to mop up all...
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Speed kills

A few years ago I picked up a stat from I know not where that “after 8 seconds, if your web site does not load and users know where to go, 50% will leave the site completely“. I reckon that is more like 2 seconds today. Two seconds. Reminds me of the highway code saying...
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The last time the NASDAQ was over 3000

A few weeks ago, the NASDAQ composite index, the barometer of mainly North American hi tech companies, passed back over 3000. When was the last time it was over 3000? Well, you have to go back to a Clinton White House era for that during the first dotcom boom. The NASDAQ was to climb to...
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Real Estate Internet Marketing interview

This post appeared first on ResidentialSettlements.com.au: an interview with me about real estate Internet marketing… As manager for reiwa.com, Charlie Gunningham is switched on when it comes to the ins and outs of online marketing. Below, he reveals the biggest marketing mistakes real estate agents are making, and how agents can get social media and...
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