Does a company have the right to your twitter account after you leave their employment? Are they in control of what you send out while you work for them? Should they be? Can they be? Does it matter? These questions have vexed many a business owner and manager, and I’d like to share some of my...Read More

I’ve been on Twitter now for over 5 years, and this Tuesday I’m speaking at the AMI annual conference on ‘How to Rule the Roost with Twitter – and why you need to.‘ I believe I only know a small fraction of what Twitter can do, and probably practice even less. But if you were...Read More

A CEO (of a company in the UK) put out a circular to his staff last week asking them how they could use social networking to “improve customer service” or “reduce potential complaints“. I find the question itself interesting (and revealing) – customer service is the experience the buyer has when they interact with your...Read More

I remember being very sceptical about Twitter when I first came across it in 2008, but being encouraged to give it a go, and then persist with it, it slowly became my favourite (and most useful) of all the social media. I can’t really imagine life without it now. { As some of you may...Read More

One of my favourite examples of social media engagement is the Peter Shankman Mortons story (the Morton’s Steakhouse turned up with a free steak meal as he landed at Newark airport, after his joke tweet had requested it). The free publicity and branding this resulted in for Mortons was gold. And yet they probably did...Read More

I’ve been noticing a trend over the past year or so, that may point to the death of the website (and world wide web) as we know it. Like you, dear reader, I have apps on my iPhone (and now iPad) that are holding more and more of my attention. I am visiting ‘web sites’ less...Read More

Here’s some great advice about Twitter from someone in the States whose been on Twitter for 5 years… When I first saw Twitter my reaction was the same as everyone else’s. I did not “get it.” It took six months of trial before I learned to appreciate Twitter and to stop overthinking it. There isn’t...Read More

This is the true story of some sad grown ups or 10 year old girls – you be the judge . The conference in San Francisco was over and a couple of Aussie friends and were relaxing in ‘Little France’ (it’s barely 2 side streets) finishing off some palatable French red wine and pate’ when...Read More